History
The formation of the customer relationship management room begins with the establishment of “Asia campus company” or “apc” in February 2016, and after holding the first national CRM seminar in 2017, the crmroom official website is also launched. In 1389, with the registration of the Crmroom brand, the customer relationship management room was officially established and fundamental changes were made in the company’s structure, and it reached its current position through four consecutive stages. These four stages are:

First stage: 1384 to 1386
Designing and holding short-term management trainings under the license of ISIDO organization (a sub-set of Academic Jihad), providing services of explanatory plans and evaluation of industrial plans in Science and Technology Park of Tehran University.

Second stage: 1386 to 1387
Focusing on holding general courses in sales management, marketing and customer relationship management, providing design services for sales units, marketing and after-sales services in IT industries, creating a specialized website for the crmroom customer relationship management room.

The third stage: 1387 to 1390
Focusing on holding specialized courses in customer relationship management and related modules, providing design services for after-sales service units and CRM in various manufacturing and service industries, creating legal changes in the company and registering the customer relationship management room, investing and partnering with Scientific centers in the field of CRM study and research

Fourth stage: 1390 until now
Focusing on providing specialized consulting services and establishing a customer relationship management system (CRM) and customer experience management (CEM), holding specialized courses in the field of CRM, CX and CEM both publicly and internally.

Customer relationship management room values
We have built our business on the basis of values ​​defined below and we consider ourselves obliged to observe these values ​​in all our business affairs.
These fundamental values ​​are:
1- Correctness, honesty and adherence to commitments
2- Diligent effort towards personal and organizational growth and excellence
3- Customer oriented
4- Creativity and innovation
5- Team work with self-confidence
6- Sustainable development goals according to the United Nations Millennium Declaration

Customer relationship management room perspective:
“Customer Relationship Management Room is a world-renowned collection and the first rank in the field of knowledge production in CRM and CEM in the Southwest Asia region (including Central Asia, the Caucasus, the Middle East and neighboring countries)

The mission of the customer relationship management room:
Seven main headings shape our mission:
1- Development of organizational, managerial and executive capabilities and abilities in the field of implementing CRM and CEM projects
2- Increasing the possibility of competitiveness in the market by improving efficiency and quality and creating appropriate capabilities and potentials in CRM and CEM services.
3- Transferring world-class technical knowledge inside the country and developing knowledge of designing and implementing CRM and CEM projects
4- Increasing the use of local and domestic solutions in the field of CRM and CEM
5- Participation in attracting capital and providing financial resources for research and research projects in the field of CRM and CEM
6- Management and implementation of CRM and CEM projects at the national and transnational levels in the production and service sectors at the national level in accordance with global standards and the development of market share in each sector
7- Developing the ability of domestic students and scholars to implement CRM and CEM projects in service and production sectors.